Birmingham University 1

Additional Venues

Interesting Venues, other than Hotels, that sometimes catch our Clients’ imagination.


Invariably we support our clients at venues of their choosing, most get this decision right and will return on future occasions but some get it wrong and will never return. Unless asked directly by the client for our opinion we never comment on their choice nor the services provided by the venue they have chosen.

Hotel facilities are without doubt the most frequently used type of venue for the range of services we provide to clients, due obviously for the availability of on the spot accommodation, appropriate type of conference rooms, location, catering, evening entertainment, health spas, a golf course and good communications.

From time to time some clients will consider opting for something out of the ordinary just to make a change. There may be a good reason to choose a sports stadium for example if the conference theme is connected to sport, teamwork or competition. A venue that has a grand and opulent ambience is idea for a VIP event that demands a sense of occasion and the need for a venue to be remembered in years to come, for all the right reasons.

We thought it would be interesting to put together all the different types of venues where we have worked, supporting our clients, over the past few years. The end result surprised us, we hope you will find it interesting – please feel free to comment.

Bruntingthorpe Airfield & Racetrack Leicestershire

 Bruntingthorpe Airfield Large DYI chain used to hold their conferences and exhibition in one of the main hangers. These events were held over 4 days with over 250 different employees in attendance each day.

Equipment consisted of a large rear projection set with a separate sound covering the exhibition area.

All equipment was set up while the venue was open commercially.


RAF Cosford Shropshire and RAF Hendon N. LondonRAF Cosford

Part of a multi venue roadshow for an International Insurance company, two of the venues chosen were RAF Cosford and RAF Hendon. Very close liaison was required with both museums as the conference sets and AV equipment were placed between rare and irreplaceable aircraft. Two separate smaller break out areas were also integrated within the exhibits, each with AV equipment supplied and operated by our technical crew.


Kemble Airfield Gloucestershire

We were asked by a client to install a large conference set in a hanger that was in full use during the day. The actual conference was held the following morning and in the afternoon, the guests were invited to go up in a variety of aircraft. All the AV equipment was set up around the planes and could not be removed until the final flight had finished.

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Worcester Cathedral

Worcester Cathedral

One of our regular clients is Worcester Cathedral where we supply very specific audio visual equipment for important presentations taking place within the cathedral precinct. This is always installed during opening times with the public milling around. Great care must be taken with each install as no scratches, dents or chips are allowed anywhere in the building. Acoustically the building is a real challenge when we set up audio systems for different sizes of audiences but to date all have been successful.


Cheltenham Racecourse

Cheltenham RacecourseFor a number of years, we supplied a special sound system at Cheltenham Racecourse for Gold Cup week. We were asked to make this system virtually invisible, in order to conform we used speakers disguised as large rocks and situated them around the famous statue of Arkle, these speakers were also weather proof. We installed the sound system the day prior to the festival, care had to be given to laying out the cables to the speakers as they also had to be weather proof and hidden, in a nearby building we positioned the amplifier and microphone, everything was then inspected by the Race Course Health & Safety team to make sure there were no health and safety issues.

 Eastnor Castle – Malvern Worcestershire

Eastnor Castle

Mercian Events are asked each year to assist with the Herefordshire & Worcestershire Annual Tourism Awards and last year this event was held at the attractive Eastnor Castle, a few miles from Malvern. This involved us working very closely with the venue prior to the event and on the actual day of the Awards. Collectively, at an earlier meeting we had all agreed on the precise location of every piece of equipment and this had to be replicated on the day of the event with strict adherence to the agreed set up and de-rigging times. The Awards were a great success at a lovely venue.

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The New Worcester Arena

Worcester Arena 1We have a bi-monthly contractual obligation to assist a client with an evening VIP networking event. We supply a full conference set back-drop complete with large screen projection, staging, sound and lighting plus full technical support for the evening. All the equipment must be set up from 12 noon that day which just happens to be one of the busier times for the venue. Everything is removed at 9pm, the same evening, just when all staff and venue users are also leaving for the day. As we say in the industry “it’s all in a long day’s work.”

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The Great Hall – Birmingham University

Birmingham University 1A few years back we provided a full conference service for a staff conference on behalf of a major national recruitment company in the Great Hall at Birmingham University. This was held during term time and on a normal working day. Every piece of equipment had to be carried up many stairs through the main reception and into the Great Hall itself also a large amount of the equipment had to carried up to the balcony areas. Great care had to be taken with the whole room especially the stage area where we mounted 3 large rear projection screens and projectors plus a 30ft wide truss set. Everything was setup during the day prior to the conference as it was impossible to gain access to the venue at any other time. After a very successful conference we carefully and quickly de-rigged the equipment before the venue closed for the day.

Birmingham University 2Birmingham University 3

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Motor Racing Circuits 

Silverstone – Mallory Park – Oulton Park – Brands Hatch – Donnington Park

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We have worked on some very interesting events in particular, conferences and product launches, at the above venues. We found the venues extremely co-operative and friendly places to work at. Our clients using these venues include major public service organisations, optical manufactures, cosmetics, pharmaceuticals and motorcycle manufactures.


Sports Stadiums

Manchester United FC – Bolton FC – Cardiff Millennium Stadium – Bristol City FC Bristol Rovers FC – Sixways Stadium Worcester RFC – Worcestershire County Cricket Club – Southampton FC – Oxford United FC – Twickenham & The Stoop  Gloucester RFC Kingsholm – West Bromwich Albion FC – Ricoh Arena Coventry  –Reading FC Madjeski

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From Product Launches to Conferences and Road Shows we have been very active at these venues for many years, as with the Motor Sport venues these Stadiums have proved to be extremely professional in all aspects of handling important events on their premises. We have supported every type of company and organisation using the facilities at the above Sport Stadiums.

Horse Racing Courses

Ascot – Newmarket – Newbury – Aintree – Cheltenham – Kempton Park -Sandown Park – Doncaster – Warwick – Exeter – Haydock Park – Hereford – Ludlow – Wetherby – Chester

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Rather than overlooking the confines of a pitch whether it is football, rugby or cricket, some clients prefer the vista of a sweeping undulating racecourse with hills or downs in the distance.

It is all down to a matter of taste and very dependent on your needs and requirements.  But, undeniably there is an exciting atmosphere at these venues which is difficult to describe but is very special to a lot of people. The major players in this type of venue are also very professional and take their responsibilities extremely seriously. We have always enjoyed handling events at these venues ranging from conferences, award dinners, roadshows, product launches and special management incentive meetings and promotions.



As a footnote to this article it is an interesting fact that we have worked at forty-four different venues throughout the UK in addition to double that number of Hotels. We keep detailed plans, drawn to scale, of all the venues we have worked at in case of return visits, this together with precise case history notes allows us to have a heads start next time we are asked to support clients at any of these interesting venues.